Its a totally different culture to America and Australia, Roberts says.Īustralians and Americans will have dinner and then go out to a bar.īut for most Vietnamese, communal eating and drinking go hand-in-hand, its something you might stretch over a few hours. Hanoi doesnt take their beer with ice, but thats not uncommon in the muggy lowlands of Ho Chi Minh City.Īnd because drinking culture in Vietnam is still closely linked to food, the craft palate shifts as you move further north. Its actually very hard for American or Australian imports to stay competitive.īia hoi is losing its monopoly inch by inch, and locals are thirsty for something new. The Vietnamese tax structure puts local beer at a huge advantage, Roberts admits. Today there are dozens of homegrown Vietnamese craft beer brands labels like Heart of Darkness, Furbrew, Fuzzy Logic Brewing and Winking Seal and those original microbreweries have morphed into a lucrative, full-blown, nation-wide movement, helped along by eye-watering Vietnamese import levies. If were comparing it to the States, which is the worlds oldest craft beer scene, were approaching where America was in the mid 1980s.

Theres an urban legend that, when Vietnamese draft beer arrived in the late 1800s, patrons were so wild that bartenders had to protect themselves by collecting money from inside tiger cages.īut until recently, most of those 40 billion litres were almost definitively bia hoi, Vietnams iconic featherweight lager: cheap, easy-going, available on every fluorescent street corner, and with a flavour profile you could count on one finger. Hes one of the head honchos at Heart of Darkness, an independent Vietnamese craft brewery based in Ho Chi Minh City. Monopoly Classic Ipa Free To Experiment.

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